> For the complete documentation index, see [llms.txt](https://bull-run-crypto.gitbook.io/bull-run-crypto/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://bull-run-crypto.gitbook.io/bull-run-crypto/bullish/overview.md).

# Overview

## General Information

Brought to you by Meme Lords, Inc., BULLISH is an innovative decentralized financial protocol and the next step in our a multi-faceted meme-coin system. BULLISH is an expansion to ETH that you don't want to miss. BULLISH and BULLRUN will cycle together and provide value for one another.&#x20;

The hyper-deflationary BULLISH token will enact a 3%/3% in/out fee system, with some of the fees automatically going back to investors in the form of liquidity provision and the rest going back into the protocol. Take part in the opportunity to own your share of ETHs best new meme coin. Or don’t. We don’t care what you do. It’s your money.&#x20;

We're just here to take over.
